Attracting a potential customer is hard enough. Grabbing their interest and retaining them is even more difficult. It’s important to design your site so that user frustration is kept to a minimum, thereby maximizing customer retention. Below are some examples of what not to do when designing your website. Information sourced from: econsultancy.com, bx.businessweek.com, usability.gov and forrester.com.
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Want to stop people from immediately leaving your site and decrease your bounce rate? Check out this video:
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